top of page
Inside the Studio
hello
SillyHumans is a Singapore-based creative AI studio.
We help brands create films, campaigns, and editorial visuals using generative AI — guided by human creativity, taste, and direction.
Founded in 2024, we work at the intersection of creativity, technology, innovation, and design, building brand stories and visual systems made for the pace of now.
AI is part of our process.
Human judgment leads every decision.
SillyHumans is a creative AI studio helping modern brands communicate through film, campaigns, and visual storytelling.
We combine creative direction, strategic thinking, and AI-enabled production to help brands move faster while maintaining clarity, consistency, and craft.
Our focus isn’t on producing more content — it’s on creating the right work that connects with people and lasts beyond a single moment.
• AI brand films and campaign storytelling
• Editorial visuals and visual systems
• Creative direction and concept development
• AI-powered production and pre-visualisation
• Content for digital, social, and product launches
From early concepts to final execution, we blend strategy, storytelling, and technology to build work that feels human, intentional, and culturally relevant.
We offer creative, strategy, and production services built for the GenAI era.
Our work includes brand films, campaign storytelling, editorial visuals, creative direction, and AI-enabled production and pre-visualisation.
Every engagement is shaped around your goals, timelines, and creative needs — not fixed packages or templates.
• Brand films and campaign storytelling
• Editorial visuals and visual systems
• Creative direction and concept development
• AI-enabled production and pre-visualisation
• Content for digital, social, and launches
All services are shaped around your goals, timelines, and creative needs.
We’re not a traditional agency — and we’re not an AI-only studio.
SillyHumans combines AI-powered workflows with human-led creative judgment, allowing speed without sacrificing taste, meaning, or craft.
We prioritise clarity over noise, craft over volume, and long-term brand value over short-term trends.
We’ve worked with startups, scale-ups, and established brands across multiple industries.
Our experience spans technology, fashion, lifestyle, culture, travel, and purpose-driven organisations, adapting our role based on each brand’s needs.
Some projects are confidential or created in collaboration with partner studios. Selected case studies are available upon request.
• Technology and digital products
• Fashion, beauty, and lifestyle
• Entertainment, culture, and events
• Travel, hospitality, and experiences
• Purpose-driven and community-focused organisations
From early-stage founders to global teams, we adapt our approach to each brand’s goals, timelines, and creative challenges.
We help brands grow through clarity, consistency, and strong creative storytelling.
By shaping clear narratives, distinctive visuals, and scalable creative systems, we help brands stand out and connect in crowded digital spaces.
AI helps us move faster.
Human direction ensures the work stays meaningful.
bottom of page